The most cited car companies on Twitter

This is a really fascinating study on what car companies are being mentioned the most on Twitter. It's not necessarily about follower numbers or speaking "to an audience that isn't listening". It's about influencing influencers...




Leading independent consumer motoring website, honestjohn.co.uk, has analysed six months of Twitter data to reveal the car manufacturers that are tweeted about the most, which models are frequently mentioned and which industry figures are the most influential. The results can be seen at: http://www.honestjohn.co.uk/twitter.

Those car companies that perform well are not just being mentioned on Twitter, but are actively influencing others, with research showing that it’s not just about building up a massive follower base, either. Although some of the most influential people identified through the research have a large follower base, others don’t. The most successful Tweeters influence the influencers, rather than speak to an audience that isn’t listening.

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PHOTO CREDIT: HonestJohn.co.UK